And you can tie it all together with an inexpensive, easy-to-use video editing tool. Let’s say, for example, we want to use blogging and SEO as our inbound channel. This usually forms the basis of such efforts, as it’s an owned channel, and you can generally compete with very large players and win some or much of the time on quality and 10x content. Any inbound channel—nay, any marketing channel—will require some sort of messaging strategy. Jack of all trades, master of none, but oftentimes better than a master of one. It doesn’t matter whether you’re a high street butcher…