But putting your products in front of your target audience is very likely to boost your purchase rate. What’s more, a combination of marketing types may bring better results than focusing on one type or channel. For example, content marketing works great with search engine marketing (i.e. SEO content). The goal of social media is to grow an audience and engage with them. This leads to increased brand awareness, website traffic and, eventually, sales. Google bought YouTube in October 2006, and by 2009 there were seven different ad formats on the platform. Because B2C markets sell products and activities directly…