He’s contributed to dozens of other publications and companies in the financial and travel spaces. Titan’s free plan includes 1GB of storage and 2 email accounts from any hosting provider. It has all the features small businesses demand, from a variety of email templates to advanced search. Titan also offers integrated contacts and shareable calendar collaboration tools for effective team management. No matter how big or small, every business needs a reliable email service to communicate with customers, employees and suppliers. If you’re just starting out, a trustworthy yet affordable email service is the best option.

• It’s important to understand how a business credit card can affect your personal credit.
• Live events and webinars with the latest marketing and ecommerce trends.
• You can use your excellent organizational skills to take some weight off their shoulders.
• Pay attention to the data once you’ve experimented with a few options and gotten a few initiatives up and running.

You’ll need to shop around to know what’s best for your company, but in general, you’ll need at least general liability insurance and workers’ compensation insurance. A paid antivirus solution is worth the investment because it offers extra security benefits and is usually supported by expert customer service teams. Built-in antivirus, such as Windows Defender, is sometimes less effective at detecting malware than paid antivirus software for business.

Create a YouTube channel for your business, and connect with passionate viewers and potential customers.

Memberships are great for managing members-only access to content on a website, and even for physical businesses that offer guided sessions online. Yoga studios, gyms, clubs, and art schools are a few examples of businesses that can take advantage of this business model. The Give & Grow Donations Shopify app makes it easy to partner with charitable organizations and incorporate your mission into your business. You can set it up to donate a specific amount or a percentage of sales or ask your customers to add a donation at checkout. These are the people who build websites from the back end, turn designs into fully functional sites, and build apps from scratch. There are online courses you can take that arm you with the basics, but the best way to improve your coding skills is to practice.

Of course, for a landing page to be effective, it needs to look enticing. I’d suggest looking at this guide to creating a landing page to learn more about what makes this strategy successful. If your business is focused on a local area, Facebook, Yelp, and Google’s business features will be critical for you. Positive reviews on these platforms can boost your authority online and help your search ranking. According to HubSpot research, more than 50% of consumers want to see brand videos. Additionally, most social media apps, like Facebook and Instagram, are embracing more visual layouts.